
Some Notes and interesting findings:
*Few guidelines for simple thinking as mentioned in the book:
-get your ego out of the situation
-you have got to avoid wishful thinking
-you got to be better at listening
-you got to be little cynical
*some famous adages written in complex language
-Pulchritude possesses profoundity of a merely cutaneous nature (Beauty is only skin deep)
-It is not efficaciuos to indoctrinate a superannuated canine with innovate maneuvers( You can't teach an old dog new tricks)
*Gunning Fog Index
10principles of clear writing:
1.Keep sentences short.
2. Pick the simple word over complex word.
3.Choose the familiar word.
4.Avoid unnecessary words.
5.Put action in your verbs.
6.Write like you talk.
7.Use terms your readers can picture.
8.tie in with your reader's experience.
9.Make full use of variety.
10.Write to express, not impress.
*Most people speak at 120-150 words/minute whereas human brain can easily process 500 words /minute.
*KISS principle
"To lead the people, walk behind them." by Lao Tzu, chinese philosopher and founder of Taoism.
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